Caitlin joins Trilogy Spa Holdings with a diverse career in experience design, brand management, consulting, investment, and product development within Full Service & Luxury Hospitality, Spa, Wellness, and Experience Service Industries.
Most recently, Caitlin led Human-Centered Innovation and Experience Services at JLL, aiding in the transformation of JLL to a product-led organization. She was responsible for growth to the firm through creation of net new services and partnerships to support complex fortune 500 clients. Her strategy focused on delivering business outcomes to such employers by promoting happiness, health, and high-performance of people in a modern and changing world.
Prior to JLL, Caitlin enjoyed ten years at Hilton Worldwide leading Global Spa & Wellness and Customer Experience & Innovation, supporting 17 brands within the company’s portfolio. She designed, developed, and operated the Innovation Gallery, Hilton’s lab and showcase for the future of hospitality. During her tenure leading Spa and Wellness, she managed the brand curation, launch, and expansion of Waldorf Astoria Spa, Conrad Spa, and eforea spas. Beyond Hilton’s proprietary brands, she designed space, services, standards, partnerships, and business intelligence to maximizing operational performance and returns for owners and operators globally.
She possesses a deep foundation in Hospitality Real Estate Consulting, Feasibility, and Investment, both at Hilton and within industry consulting practices. In addition to consulting on some of the industry’s most iconic properties, she advised public, private, and government institutions on complex investment decisions across all Hotel brands, sectors, and markets globally.
Caitlin holds a Bachelor of Science from Cornell University and additional education from Stanford University. She has been a guest lecturer and curriculum designer at Georgetown University, Cornell University and the University of Houston. Caitlin is an Industry Scholar and former Advisory Board Member of Cornell Institute for Healthy Futures, a member of CHIEF, and advisory to various start-ups in the service, technology, and consumer industries.